Brita

A brand of The Clorox Company (US license)

"Filter As You Pour"

Founded 1966 Germany budget price 2,200+ employees

About Brita

Brita GmbH is the world's leading manufacturer of consumer water filtration products, founded in 1966 by Heinz Hankammer in Taunusstein, Germany. The Brita brand is licensed to The Clorox Company for US and Canadian markets. With over 2 billion gallons of water filtered annually in the US alone, Brita is synonymous with home water filtration. Their product line has expanded from iconic pitcher filters to include faucet-mount systems, dispensers, and water bottles with built-in filtration.

Known for: The world's most recognized consumer water filtration brand, famous for pitcher and faucet-mount filters

Certifications & Standards

NSF/ANSI 42NSF/ANSI 53WQA Certified

Warranty

Limited warranty varies by product; pitchers typically covered for 1 year

Frequently Asked Questions

What does Brita make?

Brita GmbH is the world's leading manufacturer of consumer water filtration products, founded in 1966 by Heinz Hankammer in Taunusstein, Germany. The Brita brand is licensed to The Clorox Company for US and Canadian markets. With over 2 billion gallons of water filtered annually in the US alone, Brita is synonymous with home water filtration. Their product line has expanded from iconic pitcher filters to include faucet-mount systems, dispensers, and water bottles with built-in filtration.

What is Brita known for?

Brita is known for The world's most recognized consumer water filtration brand, famous for pitcher and faucet-mount filters.

What warranty does Brita offer?

Brita offers Limited warranty varies by product; pitchers typically covered for 1 year.

Where is Brita headquartered?

Brita is headquartered in Taunusstein, Germany, Founded 1966.

Is Brita expensive?

Brita is positioned in the budget price tier of the market.

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